Social media management and marketing pay huge dividends when done right. As a leading digital marketing agency in Sacramento, we’re attuned to the ins and outs of what makes social media marketing successful. Read to find social media hacks that you can apply to your business today.
1. Contests & Promotions
Holding a contest or promotion is great for your social media marketing strategy. Increasing audience engagement, driving leads, and gaining followers are all benefits of putting this tactic into play. When you do decide to run your contest or promotion, keep in mind your target audience and end goal. Do you want to generate revenue or increase brand awareness? For any of your marketing objectives, running a fun contest or promotion could be a game-changer in your strategy.
2. Seasonal Posts
The holidays stir up excitement offline and online, meaning social media channels are very active throughout the holidays. By creating unique and engaging holiday posts, you can up your social media engagement as well as generate qualified leads for your business. Before the festivities roll around, be sure to brainstorm some unique content for your holiday posts, and add them to your editorial calendar.
3. Landing Pages
In online marketing, landing pages are one of the most effective tools for capturing information and generating leads. If you’re promoting a product or service online, always direct viewers to a landing page specific to the nature of your post.
4. 'Share' Buttons
If you want above-average returns on your content and social marketing efforts, always include sharing buttons on your webpage. This gives the option for viewers to share your content on Facebook, Twitter, Pinterest, or any other social media platform. Maximize the number of impressions for your content, expose your brand, and help your content go viral with social sharing buttons.
Social media marketing doesn’t have to be complicated. Hiring a digital marketing agency to handle your social media management can help grow your business. If you’re looking for experienced social media marketers, contact Admail West Sacramento today.